Brief

Let’sMove is an award winning therapeutic educational resource that was developed to help improve the sensory motor skills of children in Dumfries and Galloway. A partnership was formed between Scottish Health Innovations (SHIL) and Midgibyte to improve the resource by creating a pack that would empower educators. As the creative partner we were given the task to develop the user friendly educational resource.

Solution

After consultation with the authors and partners we decided to create a pack would incorporate a DVD, handbook, and therapeutic activity cards. The pack was developed utilising video, animation and graphics and is delivered to customers in a durable case. With any product a brochure website with ecommerce facility was required; this was design to give the user all the necessary information to make an informed decision as to whether the Let'sMove would fulfill their requirements.  The website followed the brand guidelines and uses a mix of video and text to engage with the visitors.

Result

Let'sMove partner Scottish Health Innovations Limited are delighted with the creative output and already it has seen positive results as two of Scotland Local Authorities, Dumfries and Galloway and South Lanarkshire have signed up to the Let'sMove programme. The product has been well received across the education and health sectors and has just recently received support from the Scottish out of School Network.

View the website www.lets-move.org